Hold during China International leather is exhibited " collaboration of industry of leather of the 2nd world and development forum " , show a such industries to develop a tendency fully: "International builds a card to move " will spread out in ground of the do sth on a large scale in leather line of business, enterprise of bibcock of a batch of places will be in " leather characteristic area " of mode in pursueing a course, show itself. The struggling target that industry raises is to be striven for 2010 or with longer time, achieve piece 3, 5 international are famous brand.

Expert analysis points out, "Leather characteristic area " of mode carry out, and contend for achieve international of well-known trademark target put forward, it is actually to brand actual strength all along not strong leather line of business casts those who went out to have epoch-making sense " make a brand " opportunity, enterprise of each district bibcock can participate in contend, then in each big leather is produced lift in the area " make a brand " agitation, drive whole industry implementation to upgrade.

Xu of chairman of reputation of institute of leather of vice-chairman of federation of Chinese light industry, China always says: "Leather characteristic area is to point to, it is bibcock with 9 leather product, enterprise height gathers, form on, medium, downstream product mutual form a complete set, specialization division of labor is clear, distinguishing feature is bright and outstanding, pull the industrial group zone that uses local economy. Also say sometimes produce base for leather. "

Xu Yong thinks, form leather characteristic area to be able to have 6 large dominant positions: Information shares a dominant position, advantage of professional form a complete set, manpower resource advantage, the collective construction, dominant position that uses public facilities and resource, economic society attention spends high dominant position, the branch is one-stop related the government accept, the dominant position that one continuous line serves.

"Next, we undertake innovating to developing this one new pattern even. The first it is infuse new element, make the new pattern that serves base job; The 2nd, to different characteristic area, highlight window, implementation difference serves. " Xu Yong says.

According to introducing, "Leather characteristic area " mode will press a plan, measure is advanced, particular branch is 3 phase: Chrysalis, build in all period, span period. Begin from 2010, obtain " found " honorary title and via 5 years answer judged area, obtain " build in all " the honorary title, area that evaluates through 3 years, will enter in succession span period. This phase, leather line of business should come true by " China is made " to " China is created " change, by " get used to the market " to " lead the market " change, by leather big country is transformed to leather powerful nation, start a world famous brand.
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